One might be equipped with the understanding of what Fake Sustainability or greenwashing is and still fall in the trap of propagating it as easily as it is to be a victim of it. Let’s begin at the start. So what is greenwashing you may ask? Greenwashing is a deceptive form of marketing that wrongly […]
The AltMat blog
Are you aware of the Great Pacific Garbage patch? It is a large floating mass made up of plastic based waste which includes things like fishing gear. This floating mass is almost as big as an Island right in the middle of the Pacific Ocean. A BBC article explains how this garbage patch keeps building
Did we pay only what was mentioned on the bill while buying that new dress or a pair of jeans? Well, No!